Peanut butter fans rejoice — Kraft has added eight new flavours to its mega-popular spreads range, so we now have even more options for spreads!
Australian Food News reports that the spreads giant has now launched the new alternative nuts range to all major supermarkets and independent retailers.
Kraft's Nut Butter Range
“Australians are going nuts for alternate nuts,” said Justin Taylor, Category Marketing Manager for Spreads at Kraft Nuts, to Australian Food News. “And this trend can be seen across a number of categories, including milk, snacking, and now spreads.
“As the nut category has expanded and shown more functionality as a snack and an ingredient, so too has the push for more variety in nut spreads — with consumers demanding more choice.”
This new alternative nuts range includes Kraft Hazelnut Crunchy Spread, Kraft Hazelnut Smooth Spread, Kraft Cashew Nut Spread, Kraft Almond Nut Spread. These are all available in stores now.
Kraft Natural Peanut Butter
Not only that, Kraft has also launched its Natural Peanut Butter range, made from a minimum 91 per cent roasted peanuts. It comes in both Smooth and Crunchy options, and boasts no added sugar or salt content.
The Kraft Natural Peanut Butter, both Smooth and Crunchy, and additional new flavours Kraft Cinnamon Spice Peanut Spread Smooth and Kraft Sweet Honey Peanut Spread Smooth, hit the shelves on 23 February 2015.